/* Easy adoption and response-to-revenue service positioning. */
.hero h1.activation-title {
  font-size: clamp(30px, 3.25vw, 48px);
  line-height: 1.6;
  letter-spacing: -.045em;
}
.activation-line { display: block; }
.activation-title .hero-highlight {
  width: fit-content;
  max-width: 100%;
  overflow-wrap: anywhere;
}
.hero-description strong { color: var(--ink); }
.activation-hero-note {
  font-size: 15px;
  color: var(--muted);
  line-height: 1.85;
  padding-left: 14px;
  border-left: 2px solid var(--accent);
  margin: -8px 0 26px;
}
.activation-section { background: #fffdf8; border-bottom: 1px solid var(--line); }
.activation-layout { display: grid; grid-template-columns: .9fr 1.1fr; gap: 75px; align-items: start; }
.activation-intro, .activation-steps { min-width: 0; }
.activation-section .eyebrow, .revenue-section .eyebrow { color: var(--accent); }
.activation-intro h2, .revenue-heading h2 { font-size: clamp(30px, 3vw, 43px); line-height: 1.65; }
.activation-lead { font-size: 22px; line-height: 1.9; margin-bottom: 23px; }
.activation-intro > p:not(.eyebrow):not(.activation-lead) { font-size: 18px; line-height: 2; color: var(--muted); }
.activation-intro .text-link { max-width: 100%; margin-top: 28px; }
.activation-step { display: flex; gap: 23px; padding: 24px 0; border-top: 1px solid var(--line); }
.activation-step:first-child { padding-top: 0; border-top: 0; }
.activation-number { color: var(--accent); font-size: 32px; line-height: 1.5; font-weight: 400; flex: 0 0 40px; }
.activation-step > div { min-width: 0; }
.activation-step h3 { font-size: 23px; line-height: 1.8; margin: 0 0 10px; }
.activation-step p { font-size: 18px; line-height: 2; color: var(--muted); margin-bottom: 14px; }
.activation-role { display: inline-block; color: #61704f; font-size: 15px; background: var(--green); padding: 5px 10px; border-radius: 4px; }
.activation-request { background: var(--peach); padding: 24px 28px; border-radius: 10px; margin-top: 8px; border-left: 3px solid var(--accent); }
.activation-request-label { display: block; color: #985531; font-size: 14px; font-weight: 700; margin-bottom: 12px; }
.activation-request > p { font-size: 19px; line-height: 1.9; font-weight: 600; }
.activation-request .activation-request-foot { font-size: 15px; font-weight: 400; color: #7e6653; margin: 0; }
.activation-concept { border-left: 3px solid var(--accent); padding: 16px 20px; background: #fffdf8; }
.revenue-section { background: #fff; }
.revenue-heading { display: flex; align-items: flex-end; justify-content: space-between; gap: 40px; margin-bottom: 30px; }
.revenue-heading > div, .revenue-heading > p { min-width: 0; }
.revenue-heading h2 { margin: 0; }
.revenue-heading .activation-lead { font-size: 20px; margin-bottom: 7px; }
.revenue-intro { max-width: 950px; font-size: 19px; line-height: 2; margin-bottom: 40px; }
.revenue-points { display: grid; grid-template-columns: 1fr 1fr; gap: 35px 60px; }
.revenue-points article { min-width: 0; border-top: 1px solid var(--line); padding-top: 23px; }
.revenue-label { display: block; color: var(--accent); font-size: 14px; font-weight: 700; letter-spacing: .06em; margin-bottom: 12px; }
.revenue-points h3 { font-size: 24px; line-height: 1.8; margin-bottom: 10px; }
.revenue-points p { color: var(--muted); font-size: 18px; line-height: 2; margin: 0; }
.revenue-example { background: #f0f2e9; border: 1px solid #d9dfd2; padding: 32px 36px; border-radius: 12px; margin-top: 45px; }
.revenue-example h3 { font-size: 25px; margin-bottom: 24px; }
.revenue-flow { list-style: none; display: flex; align-items: stretch; gap: 30px; padding: 0; margin: 0 0 24px; }
.revenue-flow li { position: relative; flex: 1; min-width: 0; padding: 15px 12px; background: #fff; border-radius: 6px; border: 1px solid #dce2d4; text-align: center; }
.revenue-flow li + li::before { content: '→'; position: absolute; left: -27px; top: 24px; color: #758568; font-size: 22px; }
.revenue-flow span { display: block; font-size: 18px; font-weight: 700; }
.revenue-flow small { display: block; font-size: 14px; color: #738265; margin-top: 5px; line-height: 1.8; }
.revenue-example > p { font-size: 16px; color: #657459; line-height: 1.95; margin: 0; }
.activation-closing { padding: 22px 0; border-top: 1px solid var(--line); border-bottom: 1px solid var(--line); margin: 28px auto; font-size: 18px; max-width: 780px; line-height: 2; }
.activation-closing strong { color: var(--accent); }
@media (max-width: 1023px) {
  .activation-layout { gap: 35px; }
  .activation-intro h2 { font-size: 32px; }
  .activation-step { gap: 15px; }
  .activation-step h3 { font-size: 21px; }
  .activation-number { flex-basis: 32px; font-size: 27px; }
  .revenue-heading { display: block; }
  .revenue-heading .activation-lead { margin-top: 22px; }
  .revenue-points { gap: 30px; }
  .revenue-example { padding: 28px; }
  .revenue-flow { gap: 24px; }
  .revenue-flow li + li::before { left: -23px; }
}
@media (max-width: 767px) {
  .hero h1.activation-title { font-size: clamp(25px, 7.15vw, 46px); }
  .activation-hero-note { font-size: 14px; }
  .activation-layout { grid-template-columns: 1fr; gap: 38px; }
  .activation-intro h2, .revenue-heading h2 { font-size: 30px; }
  .activation-lead { font-size: 20px; }
  .activation-intro > p:not(.eyebrow):not(.activation-lead), .activation-step p, .revenue-points p { font-size: 17px; }
  .activation-step h3 { font-size: 21px; }
  .activation-role { font-size: 14px; }
  .activation-request { padding: 22px 20px; }
  .activation-request > p { font-size: 18px; }
  .revenue-intro { font-size: 18px; }
  .revenue-points { grid-template-columns: 1fr; }
  .revenue-points h3 { font-size: 23px; }
  .revenue-example { padding: 24px 20px; }
  .revenue-example h3 { font-size: 22px; }
  .revenue-flow { flex-direction: column; gap: 25px; }
  .revenue-flow li { padding: 14px 12px; }
  .revenue-flow li + li::before { content: '↓'; top: -29px; left: calc(50% - 10px); }
  .activation-closing { font-size: 17px; }
}